About

MIKE PALMA IS CURRENTLY A FREELANCE CREATIVE LEAD AT YOUTUBE, WHERE HE HAS DEVELOPED CAMPAIGNS FOR YOUTUBE SHORTS AS WELL AS THE LAUNCH OF YOUTUBE'S BIGGEST ACQUISITION -- NFL SUNDAY TICKET. PARTNERING WITH YOUTUBE'S BIGGEST STAR, MRBEAST, #BEASTCODES RECEIVED OVER 71 MILLION VIEWS WITHIN HOURS AND WAS YOUTUBE'S MOST SUCCESSFUL LAUNCH FOR REACH AND AWARENESS IN 2023. HIS WORK HAS BEEN COVERED BY THE NEW YORK TIMES, FEATURED ON THE FRONT PAGE OF REDDIT, TRENDED TO #1 ON THE SOCIAL PLATFORM FORMERLY KNOWN AS TWITTER, AND WON SEVERAL CANNES LIONS AWARDS. BEFORE YOUTUBE, MIKE WAS AT R/GA CALIFORNIA. WHERE HE LED CREATIVE AND MULTI-DISCIPLINARY TEAMS ON REDDIT, SAMSUNG, JANSPORT, NETFLIX, BREX, ELECTRONIC ARTS, OPENDOOR, XFL, AND PATREON. AT R/GA, MIKE HELPED LEAD ON REDDIT'S FIRST GLOBAL BRAND CAMPAIGN AND SPECIALIZED IN NEW ECONOMY BRANDS (WHICH IS A FANCY WAY OF COMBINING THE WORDS 'TECH' AND 'STARTUP'). HE ALSO HELPED MAINTAIN THE RELATIONSHIP WITH ONE OF THE AGENCY'S MOST PROFITABLE ACCOUNTS IN SAMSUNG. BEFORE R/GA, MIKE WORKED FOR THE COMMUNITY IN MIAMI, LEADING OREO AND VERIZON. HIS PROJECTS INCLUDED THE OREO OFFERING, WHICH WAS A TIMELY REACTION TO THE GOVERNMENT UFO DISCLOSURES (AND AT THAT TIME, THE MOST SUCCESSFUL CAMPAIGN FOR OREO IN TERMS OF METRICS). HE ALSO HELPED CREATE THE OREO THINS PROTECTION PROGRAM, WHICH ALLOWED PARENTS TO HIDE THEIR OREO THINS IN NON-FRIENDLY KID PACKAGING AND REPOSITIONED THE LIGHTER OREO THINS FOR ADULTS. FOR VERIZON, HE HELD THE LINE ON THE AGENCY'S MOST PROFITABLE ACCOUNT AND CREATED AN ACTUAL DOCUMENTARY (WHICH WAS A NICE CHANGE OF PACE FROM ADVERTISING). BEFORE THE COMMUNITY, MIKE WORKED AT 360I, SERVING AS THE LEAD ON OREO, ABSOLUT, SKINNYPOP, KROGER, AND 7-ELEVEN. HE HELPED THE AGENCY RESTRUCTURE AND ATTAIN THE ELUSIVE AGENCY A-LIST DISTINCTION. WHILE THERE, HIS WORK ON ABSOLUT GAINED 360I THEIR FIRST D&AD YELLOW PENCIL. AND HIS 'PROUD PARENT' PROJECT FOR OREO RECEIVED OVER 13 MILLION VIEWS ON SOCIAL WITHIN THE FIRST TWO DAYS. MIKE HAS A HISTORY OF ELEVATING THE CREATIVE PROFILES OF AGENCIES AND COMING UP WITH INTEGRATED, PR-WORTHY, SOCIAL-FIRST IDEAS THAT CUT THROUGH THE CLUTTER. BEYOND ADVERTISING, MIKE CURRENTLY LIVES BETWEEN FLORIDA AND GEORGIA WITH HIS WIFE AND ENGLISH BULLDOG, ALFIE. IF YOU WANT TO CONNECT ABOUT OPPORTUNITIES OR SEE HIS DOG BEGGING FOR ATTENTION ON ZOOM CALLS, HIT HIM UP. PHONE: 404-408-3982 EMAIL: MIKEYPALMA@GMAIL.COM awards cannes | 1 SILVER, 4 bronze, 10 shortlists d&AD | 1 yellow pencil, 1 Wood pencil one show | 1 gold, 1 silver, 6 bronze, 7 merits, 7 finalists, 31 shortlists adc | 1 gold, 4 silver, 4 merits, 4 shortlists aicp | 3 shortlists andy's | 2 Gold, 1 shortlist clios | 1 gold, 4 silver, 1 bronze, 3 shortlist liaA | 3 bronze epica | 1 gold, 1 silver nyadvertising festival | 3 shortlists shorty awards | 4 winners, 3 shortlists webby awards | 3 winners, 3 shortlists vimeo | 1 staffpick adweek | 1 ad of the day fast company | world changing idea young lions | 1 winner PRESS: TIME, NEW YORK TIMES, CNN, FOX NEWS, HUFFINGTON POST, REDDIT FRONT PAGE, YAHOO, #1 TRENDING TWITTER TOPIC, MASHABLE, GIZMODO, TECHCRUNCH, UPWORTHY, BUSTLE, CREATIVITY, ADAGE, ADWEEK, VARIETY AND HIS UNCLE'S FACEBOOK POST.